This Halloween, Wally, the world’s favourite children’s book character – wearing a red-and-white striped shirt and black-rimmed specs – will be travelling the country, appearing in museums, including Worcester City Art Gallery & Museum. Families will be able to join the search for Wally at Worcester City Art Gallery & Museum as part of the Where’s Wally? Spooky Museum Search, organised by Walker Books and Kids in Museums, to celebrate the release of the new book, Where’s Wally? Spooky Spotlight Search.

Over 75 museums around the UK have signed up to run the promotion,which is perfectly timed for Halloween. The activity will run in participating museums from 9th October – 1st November 2020 (until Saturday 31st October at Worcester City Art Gallery & Museum)  and will be tailored within each museum to comply with their social distancing measures. Additional online activities will be available for those families choosing not to visit museums in person.

Families will be able to visit their local participating museum to hunt for Wally amongst their collections, as well as spell out a spooky phrase with letters hidden alongside mini Wally standees, and receive a special “I found Wally!” bookmark on completion of the search, as well as the chance to enter the Where’s Wally? and Kids in Museums grand prize draw competition to win an ArtFund Family Membership and a bundle of Where’s Wally? goodies.

Walker will provide participating museums with an array of supporting print and digital materials including mini standees, activity sheets, posters, bookmarks, pin badges for staff and social media assets.

Alison Bowyer, Executive Director of Kids in Museums, said:

“We’re thrilled to be working with Walker Books again this year. The last few months have been a challenging time for the heritage sector so we are pleased to support even more museums to hold a fun and safe activity this October. We hope to encourage families back into heritage sites and help them enjoy all the rich experiences on offer.”

Plan your visit here.

For fun online activities, visit https://wally.walker.co.uk/

 

About Where’s Wally?

Wally is the creation of Martin Handford, whose entertaining drawings of crowd scenes first swept the globe in 1987. Since then, the Where’s Wally? books have held a favourite spot on bookstore shelves the world over and have sold over 75 million copies worldwide in thirty-one  countries. Wally has reached celebrity status: he has been referenced in the primetime American TV shows Frasier, The Simpsons and Friends; he appeared on the 1000th anniversary cover of Rolling Stone magazine as a cultural icon of the last 40 years; he has even been found on Google Earth!